Windows Media : New Codecs, New Looks, New Features

One of the more annoying aspects of setting up a new Windows computer is how little media Windows can play right out of the box. With Vista Home Premium there is support for MPEG-1 and MPEG-2 video, MP3 and AC3 audio, and Windows Media Audio and Video. What has been lacking however is support for more modern video codecs such as MPEG-4 ASP and H.264, along with AAC audio and the container formats these use. This has put Windows well behind most Linux distributions, which include media players capable of playing everything under the sun, and even Mac OS X which includes full H.264/AAC/MP4 support through QuickTime.

With Windows 7 that’s all changing. Windows 7 includes codecs for all the above-mentioned formats and their containers, along with AAC+ (commonly used for streaming audio). This gives Windows 7 the ability to play most common media formats, notably the old standard of Xvid/DivX (MPEG-4 ASP) encoded video inside of an AVI container, and the new standard of H.264 inside of an MP4 container. At this point the only relatively common things Windows 7 can’t read are Matroska containers (which usually contain H.264 video and AC3 audio), DivX3 video, and anything OGG (sorry guys).

The new decoders are available as DirectShow, DirectX Media Object, and Media Foundation codecs, allowing new and old programs alike to access them. This includes both Microsoft applications like Windows Media Center, and 3rd party applications like Media Player Classic Home Cinema. Oh, and did we mention that the MPEG-2 and H.264 decoders are multi-threaded and DXVA accelerated?


Windows Media Player playing a 30Mb H.264 clip entirely in software without breaking a sweat

In our informal testing thus far, once we installed a Matroska splitter we have been unable to find anything that Windows Media Player can’t play. It even manages to play newer QuickTime MOV files, as a result of the MP4 container being based off of the MOV container. The performance of the codecs looks good too. Since the H.264 codec is multi-threaded, it had no issue playing back our 30Mb 1080P test clip even without DXVA acceleration - this clip tends to kill most software codecs. For MPEG-4 ASP, we need to investigate the quality a bit more. It's looking like the Microsoft codecs don't have any post-processing features, which wouldn't surprise us but would put it behind DivX/Xvid in quality.

This brings us to Windows Media Player, which is up to version 12 as of Windows 7. There are few GUI changes to speak of, but the same cannot be said for features. With the aforementioned new codecs, WMP gains the ability to read more shared libraries than just WMP’s; in particular iTunes libraries are now supported, with the exception of songs protected with FairPlay DRM.

Microsoft has also taken a page out of the playbook of media streaming applications like Simplify Media, with the addition of internet streaming capabilities. Currently this requires a Windows Live ID for authentication/security purposes, and only WMP12 works as a client. We know that Windows 7 includes some basic audio/video transcoding features as part of the Media Foundation, and presumably WMP12 is using these features to serve up media. We haven’t had a chance to test this specific feature yet, so we’ll have to get back to it with the final version of Windows 7.


WMP Internet Streaming Configuration

Meanwhile Windows Media Center (7MC), Microsoft’s 10ft UI for HTPC use, has received a much bigger overhaul for Windows 7. The GUI has been given a minor reworking (it’s best described as more Zune-like) but it’s the guts that make all the difference. With the addition of H.264 support to Windows 7, 7MC is now suitable for TV reception in more environments besides North American cable and OTA TV. We’ve previously mentioned DirecTV as a likely addition in the future, and this would also extend to services like IPTV and Freeview, both of which are starting to use H.264.


Windows Media Center 7 UI

ClearQAM support is also officially in for 7MC, which means users of the HDHomeRun and other ClearQAM-capable tuners can now pull in unencrypted cable TV networks and watch them on 7MC.

Finally, as we mentioned previously Microsoft has added some transcode abilities to Windows 7 via the Media Foundation Transcode interface. There’s nothing here that will knock your socks off, but via MFT Windows 7 can encode material into a format suitable for mobile devices – that being H.264 video and AAC audio inside of an MP4 container. With mobile devices being the focus of this feature, it should come as no surprise that the H.264 encoder is fairly limited in scope. It can do Baseline profile at SD resolutions up to 1.5Mbps, which is good enough for mobile devices but is not any kind of competition for x264 or other full-feature H.264 encoders.

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  • Adul - Wednesday, May 6, 2009 - link

    MS cash reserves are actually around $26.3 billion
  • snookie - Wednesday, May 6, 2009 - link

    Apple's stock is dramatically higher and they have much more cash in reserve. Xbox sure in hell was designed to be profitable on both hardware and games and neither is. Microsoft knew they would lose money the 1st few years but nothing like this. It's been a total disaster for them financially.

    Investors are bullish on Microsoft? Well a lot of them aren't. Microsoft lost half its value in 2008. Half.

    Q9 has not been dismal for Apple. Biggest 2nd quarter ever in the middle of a recession. i guess that must be because of their commercials though....new iPhone coming up in June which will sell as fast as they can make them and Microsoft can't even get that blind, crippled, and dumb Windows Mobile out the door. This is a company in dire need of new leadership and middle management. Instead their answer is to rant and rave and piecemeal out development to whichever country is cheaper this week? Sound like a long term formula to success to you?
  • chewietobbacca - Thursday, May 7, 2009 - link

    You're kidding right? Apple's stock is higher but their market cap is worth $60 billion less because share prices don't mean sh!t. Apple has fewer shares out there hence each one is worth more, but MSFT is still worth 60billion more than AAPL, and if MSFT goes up to $24 a share again, it'll be worth even more.
  • Patrick Wolf - Wednesday, May 6, 2009 - link

    Psycho...
  • Jjoshua2 - Wednesday, May 6, 2009 - link

    That's good to see its performance is good in general, and its gaming is consistently higher as well. Posting from Windows 7 on my Wind Netbook FTW :)

    Any pricing news? I hope there's a great student rate.
  • griffhamlin - Wednesday, July 15, 2009 - link

    "gaming perfs constistently higher" ???

    are you kidding ? the song remain the same ...
  • samspqr - Wednesday, May 6, 2009 - link

    the main reason I hate vista is because it's not XP: everything looks different, I can never find what I'm looking for, so getting used to it would require an effort that doesn't seem to have any compensating advantages (I don't like fancy UIs -I still use the W2K look- and I don't really play games anymore)

    then, about windows7, I still feel it's just a re-spun new SP for vista, with a UI revision, and the only reason it's getting better reviews than the original vista is that some time has passed, so there are better drivers, and you're testing it on much more powerful hardware

    now, that Wind comment makes me wonder...

    may even I fall on this one?

    we'll see
  • cyriene - Wednesday, May 6, 2009 - link

    I never understood how XP users say they "can never find anything in Vista."
    I'm not Windows expert, but after using my new laptop with Vista for 3 hours I knew where over 95% of the things and setting are located. And mos tof them are in the same place as XP for that matter. Control panel is the same... Start menu slightly different, but similar enough to figure out in 5 seconds. Plus if there is something you're looking for, the Vista help search actually ...HELPED me find it! I was actually suprised how well the help works. Also, if that failed a quick Google search is all it takes.
    I don't feel MS should make ever OS exactly the same with everything in the same place. It makes sense for some things to move, and it isn't hard to find them if you take 5 seconds to do that.
  • dmpk - Saturday, May 30, 2009 - link

    I agree. I think it is easy to find stuff on Vista with a little bit of playing. The transition is same as that from Windows 98 to Windows XP...
  • piroroadkill - Thursday, May 7, 2009 - link

    I completely agree. If you can't find something in Vista and you're used to XP, it's either so unused that it was removed, or you're just not trying, at all.

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